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课程名称
Course Name
Effective Business Writing Skills
课程描述
Course overview
1. Business writing fundamentals
   - Analyzing your audience 
   - The writing process - Planning, writing and editing, choosing the right format and channel, subjects to catch attention, having a clear purpose, planning actionsteps 
   - Structures for effective communication,editing, and follow-up 
2. Case Study 
   - Famous business letters, analysis of style
3. Handling Objections and Difficult Situations 
   - Use strategies to effectively handle client objections about price, services, complain 
   - Declining a customer’s request tactfully,handling basic complaints 
4. Report Writing Fundamentals 
   - The Report writing process 
   - How to writing your report effectively, more focus and professional 
5. Writing Workshop 
   - In-class mini - report practice 
6. Follow - up letters, documents 
7. Wrap up, Review, and Feedback

参与者
Who should attend
HR, Senior Manager
- Who works in one of Future 500 / Global 100 Companies 
- Who need to do business writing 
- Who have high demands and those want to enhance their competitiveness 
- Who want to build confidence
 
 
课程目标
Objectives
-  Learn to be reader-focused in your writing
-  Use different writing styles for different readers
-  Improve writing quality while saving time
-  Use email more effectively, when and when not to use emails
-  Structure your emails and documents for better readability
-  Make your business writing more focused, concise, and complete
-  Enhance your professional image, regardless of the industry you are in
-  Enhance your ability to inform, instruct, persuade, and document in writing within a business setting
-  Keep yourself up-to-date on modern written channels such as emails, texts, weibo and weixin
开始日期——结束日期
Start date and End date
2014-11-20——2014-11-20
价格
Price
3500
地址
Address
LOHAUS ( No.50 Yongjia Road)
讲师
Trainer

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